Squarespace Website Design and Website Strategy Blog
Stop floundering and instead discover the keys to building a Squarespace website that attracts the clients you serve best.
Squarespace web design tips and trick
Website strategy techniques for traffic and engagement
Lead generation ideas and how to implement them
SEO and Blogging
Copy that resonates with your target audience
How to Ask for the Sale on Your Website with Confidence
Learn exactly how to ask for the sale on your website with strong CTAs, smart placement, and strategic repetition—so your visitors always know what to do next.
How to Find Coaching Clients Without Selling Coaching
Find coaching clients by framing clear problems and outcomes, not coaching features, so your ideal buyers see exactly how you help and why it matters.
What Copy Should You Really Put on Your Website?
Writing website copy can feel overwhelming. Learn what to include, what to skip, and how to create strategic, high-converting content that actually works for your business.
Think Like a Buyer: How to Map Your Customer Journey
Learn how to map the five stages of your customer’s journey and structure your website content to meet their needs, build trust, and guide their decisions.
What Is a Brand Message and Why Do I Need One for My Business
What is a brand message, why does it matter, and how does this brand narrative shape your website copy, marketing content, and overall business clarity?
How to Hide the Announcement Bar from a Single Page in Squarespace
Learn how to hide the announcement bar from a single page in Squarespace with this simple code snippet and step-by-step guide.
How Optimizing for Voice Search Improves Your Website’s SEO
Learn how optimizing for voice search can improve your SEO, increase visibility in AI tools like Perplexity and Google AI Overviews—even without clicks.
How Content Creators Can Prepare for the Future of AI
Learn how content creators can compete with AI. Discover strategies to stand out, protect your work, and future-proof your content strategy.
How Search Engines Are Using AI to Rank Content
How do search engines rank content? AI models like RankBrain, BERT, and MUM help determine search rankings by analyzing intent, relevance, and engagement.
A Guide for Writing Content for Natural Language Processing (NLP)
Writing content for Natural Language Processing (NLP) helps search engines understand and rank your content more effectively. This guide covers practical strategies to create clear, structured, and AI-friendly writing that improves visibility and engagement.
Are Search Engines Prioritizing Answers Instead of Keywords?
Learn how search engines are shifting their focus to prioritize user intent and answers over keywords—and what bloggers can do to adapt and stay relevant.
Can SEO Help AI Tools Like ChatGPT Find Your Blog?
Strong optimization helps your blog remain visible—not just to readers but to AI tools. Here’s how SEO continues to matter as AI tools become more prevalent.